A Calgary girl is kicking off a marketing campaign to alter a little-known Canadian custom.
Rachel Drinkle is out to tweak how some toast the unofficial begin of summer season.
Drinkle has launched a web based petition to alter the date of Nationwide Caesar Day.
The day celebrating the tomato/Clamato juice-based cocktail at the moment falls on the Thursday earlier than the Could lengthy weekend. In 2024, that might be Could 16.
However Drinkle argues on her petition that it makes extra sense to carry Nationwide Caesar Day on the Sunday of the Could lengthy weekend.
“(Canadians) drink a variety of Caesars on Sundays,” Drinkle stated.
Drinkle is the proprietor of a Calgary liquor retailer known as The Caesar Store. She’s additionally the organizer of the annual Calgary Caesar Pageant, also referred to as YYCaesarfest.
Folks carrying colouful costumes depicting a Caesar are generally seen on the pageant.
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Drew Riley and Darrell MacRae donned these costumes at Drinkle’s store to assist her promote her petition.
“We are saying Hail, Caesar!” Riley stated. “Hail, Caesar Sunday!”
Drinkle says Calgary is the right place to launch her marketing campaign selling Caesar Sunday.
“Calgary is the house of the Caesar – it was invented right here in 1969,” Drinkle stated. “And it’s grow to be Calgary’s biggest contribution to Canadian tradition – some might disagree with me on that, however I believe so.”
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